When Michele Baldwin, a 45-year-old mother of three was diagnosed with late-stage cervical cancer, she took this as a call-to-action. She decided that she would travel to India to paddle board over 700 miles down the River Ganga, breaking a World Record and spreading awareness about this disease that was going to kill her. This is how she became known as Lady Ganga. Three years after her death, high in the Himalayas, a woman’s life would be saved thanks to Lady Ganga and a worldwide movement to eliminative cervical cancer was launched.
Lady Ganga: Nilza’s Story premiered in London on Nov 4, 2015. It was also featured at the event Towards a Cervical Cancer Free World, a meeting of global health advocates at the the United Nations Headquarters in New York on World Cancer Day, February 4. View the video below.